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Ok, so you’ve decided to add contracting to your business model. Now what? How do you get job orders?

Luckily, you don’t have to be a marketing genius to position yourself as a contract staffing recruiter. It can be as simple as letting curent clients know that you are ready, willing, and able to make contract placements, and you can do this in the course of your regular conversations with them. You may be surprised to learn that they have already considered hiring contractors but weren’t sure where to find the best candidates. And if they haven’t considered contracting in the past, you might suggest it as a way for them to bypass hiring freezes or test out candidates before making the direct-hire commitment.

20 marketing tips 2Here are some other easy ways to get your contract business going:

  • Email or snail mail printed materials to educate current and potential clients on contract staffing. To save you time and frustration, FoxHire has free marketing documents that we can customize with your agency name and contact information.
  • Conduct a full-blown phone campaign. Ask hiring managers “What is the position you have the most difficulty filling?” This can open the door to a productive conversation about how contracting can help them overcome their challenges.
  • Talk to your candidates. You’d be surprised what they know about job openings at the companies they have worked for.
  • Be sure to mention contracting in any of your existing advertising efforts. Remember, anything from your Yellow Pages listing to your email signature to your business card can provide the opportunity to tout your contract recruiting business.

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